1. KERALA WILL CELEBRATE ITS KING OF BOUNCING BACK

    Spirit of bouncing back is an integral part of Malayali culture. Onam in fact, is a celebration of the benevolent King Mahabali’s bounce back every year to meet his much loved subjects. Kerala after putting up a great front against the outbreak, is now getting ready to bounce back to festivities this Onam. Make sure your brand is a part of that epic bounce back.

  2. DIGITAL ONAM: WHY ADVERTISING DIGITAL IS RELEVANT DURING THIS PANDEMIC SITUATION?

    Consumers in India are fast adjusting to the new reality imposed on them by the pandemic. From work to entertainment, education to social events, activity is shifting online.

    Sharing industry-specific insights on rapidly shifting media consumption trends across the digital landscape that would help agencies and advertisers strategically reach their target consumers in an evolving media ecosystem.

  3. Total Minutes On The Internet Increased As Covid-19 Kept People Indoors !

    SOURCE: COMSCORE MMX MULTI-PLATFORM, DEC-MAY 2020, INDIA

  4. INCREASED ENGAGEMENT WITH NEWS/INFORMATION SITES

    SOURCE: COMSCORE MMX MULTI-PLATFORM, NEWS/INFORMATION CATEGORY, DEC-MAY 2020, INDIA

  5. THE BELOW CONTENT CATEGORIES ARE GAINING UNPRECEDENTED TRACTION DURING COVID TIMES!

    SOURCE: COMSCORE MMX MULTI-PLATFORM, DEC-MAY 2020, INDIA

  6. MANORAMA ONLINE - MALAYALEES’ FAVOURITE NEWS PORTAL
    HIT THE ALL-TIME HIGHEST TRAFFIC POST COVID LOCKDOWN

    SOURCE: GOOGLE ANALYTICS, DEC-MAY 2020, ALL WORLD

  7. MANORAMA ONLINE AUDIENCE PERSONAS : GET CONNECTED

    (Source: Google Analytics, Monthly Reach)

    • 35.9
      Million
      Unique Visitors Per month
    • 296
      Million
      Page Views Per month
    • 141
      Million
      Sessions Per month
    • 6.6
      Minutes per visit
      High Reader Engagement
    • 200+
      Geographies
      Traffic Flow
    • 93%
      Traffic
      Via Mobile Devices
    • 92%
      Malayalies Connected
      Across Globe
    • 60%
      Male
      Audience
    • 40%
      Female
      Audience
  8. GEOGRAPHICAL COVERAGE

    The strength of our worldwide footprint connects you with potential customers across the globe

    Reaching Malayalis Across 200+ Geographies

    Source: Google Analytics, Percentage calculated based on Total Unique Visitors of 35.9 Million

  9. AUDIENCE AGE GROUP

    • 25-34
      31%
    • 35-44
      31%
    • 45-54
      14%
    • 55-64
      11%
    • 65+
      9%
    • 18-24
      4%

    Source: Google Analytics, Percentage calculated based on Total Unique Visitors of 35.9 Million

    MALE 60%
    FEMALE 40%

    Source: Google Analytics, Percentage calculated based on Total Unique Visitors of 35.9 Million

  10. MANORAMAONLINE AUDIENCE' INMARKET TRENDS

    ManoramaOnline audience are more likely to be ready to purchase products or services in the specified categories. Advertisers can target their ads in ManoramaOnline to boost sales.

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