Onam Trade 2023 Onam Trade 2023 Onam Trade 2023
  1. Manorama Online: Kerala's Premier Digital Influencer to help you influence this Onam

    Onam, the most celebrated festival in Kerala, is just around the corner. This is the perfect opportunity for brands to harness the immense influence and reach of ManoramaOnline, Kerala's leading digital influencer. With a vast audience base, engaging content, and a trusted reputation, ManoramaOnline can elevate your brand to new heights this Onam season. We will explore to help you collaborate with ManoramaOnline to make your brand the talk of the town during this high magnitude shopping season

    Maximize Onam Impact: Let Manorama Online Connect your Brand with People of Kerala.

    ManoramaOnline, the undisputed digital powerhouse, welcomes you to a world of unparalleled advertising opportunities. With a staggering social media following of 3.8 million and an impressive global monthly unique user base of 36 million, your brand's message will reach an extensive and diverse audience like never before. Our mobile app, boasting an incredible 5 million downloads, ensures that your ads will be seen by tech-savvy consumers on the move. In Kerala alone, where we captivate a monthly unique user base of 19 million, we offer an unmatched platform to effectively target your local audience. With an impressive average session duration of over 4 minutes, your ads are guaranteed the attention they deserve. Furthermore, across our 10 web sections, each attracting more than 2 million monthly unique visitors, your brand will enjoy ample exposure across multiple channels.

    As the Onam festivities approach, ManoramaOnline emerges as the perfect platform to showcase your products and services. During the Onam window, our channels dedicated to Pachakam (cooking), lifestyle, homestyle, automobile, and astrology experience a significant surge in traffic. This surge allows you to captivate an engaged audience and deliver your message directly to them. Moreover, with the NRI homecoming season in full swing, our platform attracts readers from GCC countries, providing you with a unique opportunity to connect with both local and global consumers.Our wide range of entertainment, lifestyle, travel, technology, and fashion content seamlessly bridges the gap between global audiences and local brands and dealers.

    During the festive season of Onam, ManoramaOnline collaborates with numerous celebrities, influencers, and subject matter experts to create engaging branded content. Our highly skilled editorial team crafts captivating videos and text formats, resulting in successful associations with national, international, and local brands. By extending our credibility to your brand, we offer you a trusted platform that ensures your message resonates with a vast and receptive audience. Boost your brand's visibility and credibility by advertising with ManoramaOnline, the go-to destination for millions of online users. Join us today and discover the unrivaled potential of connecting with your audience through our powerful collaborations and open the door to a world of limitless possibilities!

  2. THE POWER OF DIGITAL IN KERALA

    1. INTERNET PENETRATION

    Kerala has higher Internet Penetration compared to Overall India.

    Even Karnataka, one of the major IT hubs in the country, has only 42.94% internet penetration.

    SOURCE: IRS 2019-Q4 | *Internet Penetration: Accessed internet in a month.

  3. 2. ONLINE SHOPPING

    Online Shoppers are higher in Kerala compared to Overall India, because of enhanced digital connectivity and the attainment of high level of education.

    SOURCE: IRS 2019-Q4

  4. 3. ONLINE NEWS READERS

    Online News consumption is higher in Kerala, compared to Overall India.

    The Indian Readership Survey (IRS) report of 2019-Q4 shows that, Online News reach 25.12% of the people in Kerala, while the Overall India reach is just 12.9%.

    SOURCE: IRS 2019-Q4

  5. BRAND STRENGTH OF MANORAMAONLINE

    • 36
      Million
      Unique Visitors Per month
    • 296
      Million
      Page Views Per month
    • 141
      Million
      Sessions Per month
    • 6.6
      Minutes per visit
      High Reader Engagement
    • 200+
      Geographies
      Traffic Flow
    • 93%
      Traffic
      Via Mobile Devices
    • 92%
      Malayalies Connected
      Across Globe
    • 60%
      Male
      Audience
    • 40%
      Female
      Audience

    (Source: Google Analytics, Monthly Reach)

  6. GEOGRAPHICAL COVERAGE

    The strength of our worldwide footprint connects you with potential customers across the globe

    Source: Google Analytics, Percentage calculated based on Total Unique Visitors of 36 Million

  7. AUDIENCE AGE GROUP

    • 35-44
      29%
    • 25-34
      22%
    • 45-54
      18%
    • 18-24
      13%
    • 55-64
      10%
    • 65+
      8%

    Source: Google Analytics, Percentage calculated based on Total Unique Visitors of 36 Million

    MALE 60%
    FEMALE 40%

    Source: Google Analytics, Percentage calculated based on Total Unique Visitors of 36 Million

  8. MANORAMAONLINE AUDIENCE' INMARKET TRENDS

    ManoramaOnline audience are more likely to purchase products or services in the specified categories.

Get ready to Influence Kerala

When brands break all previous collection records this Onam, make sure yours is one among them. Be on ManoramaOnline.